Use keyword research tools to expand

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How you do this depends on the channel in which you create your content. If you are creating content for your website or YouTube you do keyword research and find out what topics people are searching for. You can post content about other topics but unless you already have a lot of traffic or subscribers are willing to pay for ads or have a proven distribution channel like a large mailing list its going to be hard to attract eyeballs.

Both channels are searched in much the same way a Brainstorming topics Grab a notebook and think about broad topics that your target readers might be searching for . If you sell coffee machines you might write down coffee espresso and French press. b Phone Number List your ideas Put your brainstorming topics into Keyword Analysis  select Google or YouTube as your search engine and go into the Keyword Match report. Review keywords and add any promising content topics to your list of keyword ideas. For example The best coffee makers and





How to make whipped coffee are promising content ideas for our online coffee shop. They are things that our target users are likely to search for and have search volume so we will add them to the keyword list. In keyword analysis add your ideas to the keyword list Keep doing this until you have  potential content ideas. PRO TIPS If you are looking for content ideas for a new website you can look for keywords with a low Keyword Difficulty KD .